To access the statistics, click here:
This will take you to the Analytics page where you can track the statistics of Stories, Widgets, Forms and also Polls&Quizzes.
Stories performance :
The statistics displayed take into account all the stories on the selected date range:
Stories views: number of stories opened
Stories completed : stories viewed until the last card
CTA & swipe up: cumulative number of clicks on a button or swipe up
Avg. completion: average length of time your visitors have viewed the story (e.g. 2nd, 5th or 10th page)
Conversion rate: percentage of visitors who clicked on a button or CTA.
At the bottom of the page, you can find the details of each story
Widget performance :
The statistics displayed take into account all the widgets over the selected date range:
Widget loaded: tells you how many times the widget has been loaded on the page.
Viewabily rate: average number of times the widget has been viewed.
🧐 If you're wondering, "Is my widget visible on the page? "the higher the widget, the higher the viewability rate. -
Avg. click: rate of clicks on one of the stories displayed in the widget.
At the bottom of the page, you can find the details of each widget:
Forms performance :
When you create a story with a form, this is where the data is displayed. You have access to the total number of responses to the form(s) corresponding to the selected period.
Name: the name of the form
Story: the link to the story that contains your form.
Total responses: the number of responses associated with this story.
Download: retrieve your data in .csv or spreadsheet (Google) format.
Polls&Quizzes performance
Your Polls&Quizzes data are accessible by clicking directly on the Stories tab, then on the concerned story.
You will find the questions, options and the number of answers